GENDER AS A DETERMINANT OF THE CAREER PREFERENCES OF MASS COMMUNICATION STUDENTS IN PRIVATE UNIVERSITIES IN SOUTH-WESTERN NIGERIA

📄 Project Abstract

Gender, as defined by the Oxford Advanced Learner's Dictionary, 9th edition (2015), is the fact of being male or female, especially when considered with reference to social and cultural differences, not differences in biology. Kruger (1997) also defines gender as a set of cultural expectations according to which men and women behave. The process of choosing a career is an aspect that is crucial to an individual's life (Pathara-on et al., 2016). In this phase, one can decide to choose or not to choose certain careers/professions. Students may decide to choose certain careers based on their personalities and interests which might be influenced by gender. Various perspectives are held about the role of gender in career preference which may differ in other parts of the world (Falk & Hermle, 2018). More males than females continue to pursue careers in engineering, manufacturing and other technology-related subjects while the females, on the other hand, surpass the males in the social scienc...