DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES
📄 Project Abstract
The Quantity surveyor who plays a key role in building and engineering project, managing the cost from inception to the completion as cost controller has been reduced to a cost monitor. The aim of the study was to develop a policy guideline for the marketing of Quantity surveying services using the 7ps of marketing. The objectives were to investigate available strategies for marketing professional services, and examine the effectiveness of these strategies for Quantity surveying services then developed a framework of strategies for marketing quantity surveying services to prospective clients. A cross sectional, exploratory design was used to carry out the study. Structured questionnaire was used to collect relevant data from registered Quantity surveyors. The findings of the study showed that the available marketing strategies for marketing professional services among others from the 7p's (product, price, people, promotion, place, process and physical evidence) marketing mix, are quali...
🔍 Key Research Areas Covered
- ✅ Literature Review & Theoretical Framework
- ✅ Research Methodology & Data Collection
- ✅ Data Analysis & Statistical Methods
- ✅ Findings & Results Discussion
- ✅ Recommendations & Conclusions
- ✅ References & Bibliography
📚 Complete Project Structure
- Problem Statement & Objectives
- Theoretical Framework & Related Studies
- Data Collection & Analysis Methods
- Findings & Statistical Analysis
- Recommendations & Future Research
- Questionnaires, Data, References
⭐ Why Choose This Quantity Surveying Project Topics Project?
🎯 Well-Researched
Thoroughly researched with current and relevant sources
📊 Complete Data
Includes statistical analysis and detailed findings
✍️ Original Content
100% original research with proper citations
📝 Properly Formatted
APA/MLA formatting with table of contents
🎓 Supervisor Approved
Meets university standards and requirements
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DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES
Full Citation:
Josephine Owojo Olaniyi. (). DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES. African and General Studies, 40, 14858.
Citation Formats:
APA
Josephine Owojo Olaniyi. (). DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES. African and General Studies, 40, 14858.
MLA
Josephine Owojo Olaniyi. "DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES." African and General Studies, vol. 40, , pp. 14858.
Chicago
Josephine Owojo Olaniyi. "DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES." African and General Studies 40 (): 14858.
Full Citation:
Josephine Owojo Olaniyi. (). DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES. African and General Studies, 40, 14858.
Citation Formats:
APA
Josephine Owojo Olaniyi. (). DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES. African and General Studies, 40, 14858.
MLA
Josephine Owojo Olaniyi. "DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES." African and General Studies, vol. 40, , pp. 14858.
Chicago
Josephine Owojo Olaniyi. "DEVELOPING A FRAMEWORK FOR THE MARKETING OF QUANTITY SURVEYING SERVICES." African and General Studies 40 (): 14858.
Document Details
| Author | Josephine Owojo Olaniyi |
|---|---|
| 📁 Field | Quantity Surveying Project Topics |
| 🏷️ Type | Environmental Science Project topics |
| Pages | 79 Pages |
| Words | 16653 words |
| 📘 Chapters | 1 to 5 Chapters |