CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA
📄 Project Abstract
An Assessment and Redesign of the British American Tobacco Poster Designs in Nigeria: The British America Tobacco (BAT) is an international company that operates domestically in Nigeria but whose advertising posters seem to differ in content from the conventional advertisement that consumers are used to or familiar with and which to large extent, negate graphic communication practices. The posters under survey which hitherto fall within the ambit of three years (2009-2012) have their visual contents codified to make the messages incomprehensible. The research therefore set out to investigate the contentious unconventional style of BAT posters to find out whether the average consumer to whom the advertisements are directed, understands the message delivery. Data were collected based on purposive and cluster sampling technique with the respondents drawn from the general public. Questionnaire and interview methods of collecting data were employed using Hopkins (1980) statistical table and...
🔍 Key Research Areas Covered
- ✅ Literature Review & Theoretical Framework
- ✅ Research Methodology & Data Collection
- ✅ Data Analysis & Statistical Methods
- ✅ Findings & Results Discussion
- ✅ Recommendations & Conclusions
- ✅ References & Bibliography
📚 Complete Project Structure
- Problem Statement & Objectives
- Theoretical Framework & Related Studies
- Data Collection & Analysis Methods
- Findings & Statistical Analysis
- Recommendations & Future Research
- Questionnaires, Data, References
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CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA
Full Citation:
Daniel Olatunde Akanni. (). CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Daniel Olatunde Akanni. (). CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA. African and General Studies, 40, 14858.
MLA
Daniel Olatunde Akanni. "CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Daniel Olatunde Akanni. "CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA." African and General Studies 40 (): 14858.
Full Citation:
Daniel Olatunde Akanni. (). CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Daniel Olatunde Akanni. (). CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA. African and General Studies, 40, 14858.
MLA
Daniel Olatunde Akanni. "CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Daniel Olatunde Akanni. "CRITICAL ASSESSMENT AND REDESIGN OF THE BRITISH AMERICAN TOBACCO POSTER DESIGNS IN NIGERIA." African and General Studies 40 (): 14858.
Document Details
| Author | Daniel Olatunde Akanni |
|---|---|
| 📁 Field | Industrial Design project topics |
| 🏷️ Type | Environmental Science Project topics |
| Pages | 125 Pages |
| Words | 29299 words |
| 📘 Chapters | 1 to 5 Chapters |