ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA
📄 Project Abstract
The study examined the attitudes of librarians toward marketing information resources and services in university libraries in North-Central Zone of Nigeria. Prominent among the objectives of the study were to find out whether librarians possessed knowledge of marketing and also to identify the attitudes of librarians toward the marketing of information resources and services. Five research questions were raised to achieve the objectives of the study and four hypotheses were formulated and tested at 0.05level of significance. Some of the research questions raised were: What are the attitudes of librarians toward the marketing of information resources and services in university libraries in North-Central Zone, Nigeria? What are the factors inhibiting the marketing of information resources and services in university libraries in North-Central Zone, Nigeria? The survey research method was adopted for the study. The population of the study comprised of 152 librarians in 13 universities libr...
🔍 Key Research Areas Covered
- ✅ Literature Review & Theoretical Framework
- ✅ Research Methodology & Data Collection
- ✅ Data Analysis & Statistical Methods
- ✅ Findings & Results Discussion
- ✅ Recommendations & Conclusions
- ✅ References & Bibliography
📚 Complete Project Structure
- Problem Statement & Objectives
- Theoretical Framework & Related Studies
- Data Collection & Analysis Methods
- Findings & Statistical Analysis
- Recommendations & Future Research
- Questionnaires, Data, References
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APA/MLA formatting with table of contents
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ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA
Full Citation:
Akpena, Johnson Elogu. (). ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Akpena, Johnson Elogu. (). ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA. African and General Studies, 40, 14858.
MLA
Akpena, Johnson Elogu. "ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Akpena, Johnson Elogu. "ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA." African and General Studies 40 (): 14858.
Full Citation:
Akpena, Johnson Elogu. (). ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Akpena, Johnson Elogu. (). ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA. African and General Studies, 40, 14858.
MLA
Akpena, Johnson Elogu. "ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Akpena, Johnson Elogu. "ATTITUDES OF LIBRARIANS TOWARD MARKETING INFORMATION RESOURCES AND SERVICES IN UNIVERSITY LIBRARIES IN NORTH-CENTRAL ZONE, NIGERIA." African and General Studies 40 (): 14858.
Document Details
| Author | Akpena, Johnson Elogu |
|---|---|
| 📁 Field | Library And Information Science Project Topics |
| 🏷️ Type | Education project topics |
| Pages | 180 Pages |
| Words | 43151 words |
| 📘 Chapters | 1 to 5 Chapters |