ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA
📄 Project Abstract
The study investigated the influence of awareness of consumer information on homemakers utilization in decision making for selecting family goods and services in South-East of Nigeria. The specific objectives were to: determine the available sources of consumer information for homemakers selection of goods and services; ascertain levels of awareness of consumer information of homemakers in selecting family goods and services; determine levels of awareness sources of consumer information for selecting goods and services; determine extent of utilization of consumer information for purchasing goods and services, determine socio-economic factors affecting homemakers decision on selection of goods and services; determine factors that influence homemakers decision making on selection of goods and services. There were six research questions and six hypotheses formulated in line with the objectives. The population of the study was 1031 which was also the sample size for the study. The study us...
🔍 Key Research Areas Covered
- ✅ Literature Review & Theoretical Framework
- ✅ Research Methodology & Data Collection
- ✅ Data Analysis & Statistical Methods
- ✅ Findings & Results Discussion
- ✅ Recommendations & Conclusions
- ✅ References & Bibliography
📚 Complete Project Structure
- Problem Statement & Objectives
- Theoretical Framework & Related Studies
- Data Collection & Analysis Methods
- Findings & Statistical Analysis
- Recommendations & Future Research
- Questionnaires, Data, References
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ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA
Full Citation:
Josephine Ifeyinwa Ekeh. (). ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Josephine Ifeyinwa Ekeh. (). ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA. African and General Studies, 40, 14858.
MLA
Josephine Ifeyinwa Ekeh. "ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Josephine Ifeyinwa Ekeh. "ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA." African and General Studies 40 (): 14858.
Full Citation:
Josephine Ifeyinwa Ekeh. (). ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA. African and General Studies, 40, 14858.
Citation Formats:
APA
Josephine Ifeyinwa Ekeh. (). ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA. African and General Studies, 40, 14858.
MLA
Josephine Ifeyinwa Ekeh. "ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA." African and General Studies, vol. 40, , pp. 14858.
Chicago
Josephine Ifeyinwa Ekeh. "ASSESSMENT OF INFLUENCE OF CONSUMER INFORMATION AWARENESS ON HOMEMAKERS' DECISION MAKING IN SELECTING FAMILY GOODS AND SERVICES IN SOUTH-EAST, NIGERIA." African and General Studies 40 (): 14858.
Document Details
| Author | Josephine Ifeyinwa Ekeh |
|---|---|
| 📁 Field | Home Economics project topics |
| 🏷️ Type | Education project topics |
| Pages | 165 Pages |
| Words | 37058 words |
| 📘 Chapters | 1 to 5 Chapters |