A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU
📄 Project Abstract
This study undertook a critical appraisal of the customer care practices of selected major supermarkets in Enugu state. The aim was to ascertain their customer-friendlines and attention to customer, level of promotions to customers complaints; their level of pre-sales and after-sales services; their level of appraisal of customer needs and general policies practices. Five null/alternative hypotheses respectively addressing those questions were therefore formulated and tested in the study. For the research methodology; opinion survey techniques of interviews and questionnaire administration were employed to gather data; while the data so gather were first presented in percentage variables and later tested with the Chi-square (X2) statistical techniques. At the end of the tests, the following results were: (i)
🔍 Key Research Areas Covered
- ✅ Literature Review & Theoretical Framework
- ✅ Research Methodology & Data Collection
- ✅ Data Analysis & Statistical Methods
- ✅ Findings & Results Discussion
- ✅ Recommendations & Conclusions
- ✅ References & Bibliography
📚 Complete Project Structure
- Problem Statement & Objectives
- Theoretical Framework & Related Studies
- Data Collection & Analysis Methods
- Findings & Statistical Analysis
- Recommendations & Future Research
- Questionnaires, Data, References
⭐ Why Choose This Marketing Project Topics Project?
🎯 Well-Researched
Thoroughly researched with current and relevant sources
📊 Complete Data
Includes statistical analysis and detailed findings
✍️ Original Content
100% original research with proper citations
📝 Properly Formatted
APA/MLA formatting with table of contents
🎓 Supervisor Approved
Meets university standards and requirements
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A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU
Full Citation:
EZENWANNE, YVONNE NONYE. (). A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU. African and General Studies, 40, 14858.
Citation Formats:
APA
EZENWANNE, YVONNE NONYE. (). A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU. African and General Studies, 40, 14858.
MLA
EZENWANNE, YVONNE NONYE. "A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU." African and General Studies, vol. 40, , pp. 14858.
Chicago
EZENWANNE, YVONNE NONYE. "A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU." African and General Studies 40 (): 14858.
Full Citation:
EZENWANNE, YVONNE NONYE. (). A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU. African and General Studies, 40, 14858.
Citation Formats:
APA
EZENWANNE, YVONNE NONYE. (). A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU. African and General Studies, 40, 14858.
MLA
EZENWANNE, YVONNE NONYE. "A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU." African and General Studies, vol. 40, , pp. 14858.
Chicago
EZENWANNE, YVONNE NONYE. "A STUDY OF CUSTOMER CARE PRACTICES IN SELECTED MAJOR SUPERMARKETS IN ENUGU." African and General Studies 40 (): 14858.
Document Details
| Author | EZENWANNE, YVONNE NONYE |
|---|---|
| 📁 Field | Marketing Project Topics |
| 🏷️ Type | Management and Business project topics |
| Pages | 91 Pages |
| Words | 11549 words |
| 📘 Chapters | 1 to 5 Chapters |